Connection Request Templates
1. Mutual Connection Strategy
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Template:
"Hi [Name],
Noticed we're both connected with [mutual connection]. Your work in [specific area] caught my attention, particularly [specific detail].
Would love to connect and learn more about your approach to [relevant topic].
Best,
[Your name]"
Character Count: 220/300
2. Content Engagement Hook
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Template:
"Hi [Name],
Your recent post about [topic] resonated with me, especially your point about [specific insight].
Would appreciate connecting to see more of your thoughts on [industry topic].
Best,
[Your name]"
Character Count: 187/300
3. Industry Alignment
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Template:
"Hi [Name],
Leading [your role] at [your company] in the [industry] space. Really impressed with what [their company] is doing with [specific initiative].
Would love to connect and share insights.
Best,
[Your name]"
Character Count: 190/300
4. Event/Group Follow-up
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Template:
"Hi [Name],
Noticed we're both members of [LinkedIn Group/Event]. Your comments about [specific topic] aligned with my experience in [related area].
Would be great to connect and exchange ideas.
Best,
[Your name]"
Character Count: 200/300
LinkedIn Message Templates
1. First Touch Value-Add
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"Hi [Name],
Thanks for connecting!
Thought you might find this interesting - just published some research on [relevant topic]:
- [Key finding 1]
- [Key finding 2]
- [Key finding 3]
Would love your thoughts, especially given your work with [specific aspect of their business].
Best,
[Your name]"
2. Strategic Insight Share
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"Hi [Name],
Been following [Company]'s progress with [specific initiative].
Working with similar companies in [industry], we've found:
1. [Industry insight]
2. [Relevant trend]
3. [Unique observation]
Would you be open to a 15-minute call to explore if our learnings could be valuable for [Company]?
Best,
[Your name]"
3. Partnership Exploration
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"Hi [Name],
Notice we're both serving [target market] with complementary solutions:
- You: [their focus]
- Us: [your focus]
Several of our clients have been asking for [their service type]. Would you be open to exploring potential collaboration opportunities?
Best,
[Your name]"
4. Resource Share
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"Hi [Name],
Based on your recent post about [topic], thought you might find this valuable: [Resource link]
Key takeaway: [One-sentence insight]
Happy to jump on a quick call to discuss how we've seen this applied successfully at companies like [examples].
Best,
[Your name]"
Comment Frameworks
1. The SAGE Framework